"The value we provide: Your Marketing Partner" text with a green arrow on a black background.

The Social Boutique is your go-to expert in digital marketing, offering a wide range of services designed to enhance brand visibility, engage your target audience, and drive revenue growth.

Building an agency that puts businesses first.

OUR STORY.

Our founder, Erwane, had a vision to build an agency that truly cares and delivers meaningful, lasting results. After working for agencies that didn’t align with her values, she decided it was time to bring her passion to the forefront.

The Social Boutique was created to get back to the basics—genuinely growing businesses and building long-term relationships. Watching businesses thrive through our efforts is the true driving force behind what we do.

Our smaller, boutique-style approach ensures that for each select client we work with, the quality in our service never wavers; from content strategies to advertising strategies, we work from the ground up to help you establish yourself as a key player within your industry and grow your online presence.

Woman using a laptop with email marketing statistics; 350 emails sent, 280 delivered, performance graphs, and revenue of $5,780.50 AUD displayed.
Logos of various companies including Snap Fitness, Peaches, Melbourne Fashion Festival, Ray White, Ask Marketing, Australia Post, Next Gen, and Direct Appliance Rentals against a white background.
Logos of various brands: Pantry, frank green, Mocka, pilgrim, azzurielle, Get Frocked, KINNON, and McIVER'S.

OUR CLIENTS.

Turning success into lasting partnerships.

OUR TEAM.

Meet our founder, Erwane.

Smiling person with long blonde hair in an orange sweater, sitting in front of a laptop with a green background.

With the valuable experience of having worked both agency and client-side, Erwane is a results-driven marketer who understands smart strategic decisions and maximising revenue.

With over 15 years spent building, growing and developing strong business relationships, her proven track record in delivering tangible results for clients is second-to-none.

Her unceasing passion for building campaigns which drive brand engagement, develop customer advocacy and ultimately achieve results sets her apart as a key player in strategising for many clients; coupled with her determination and ability to pivot as and when necessary, Erwane brings to the table invaluable experience and an unparalleled attitude for service.

Meet our team members

Person wearing glasses and a denim jacket, smiling in black and white.

Anya Gully
Account Director

Person wearing glasses and a scarf, smiling against a gray background.

Irenne Tjokrodinata
Senior Graphic Designer Lead

Black and white photo of a man with a beard and casual shirt.

John Carleton
Performance Team Lead

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Ellie Villareal
Account Manager Lead

THE RESULTS.

Increased their ROI by 56%

over a 6 months period for this retail fashion brand Get Frocked.

SEM delivered a 111% increase in total purchases and Meta delivered a 101% increase in total purchases.

Achieving those results is based on a bespoke strategy and refinements made over time.

— Get Frocked

Two women smiling in a park, wearing floral blue skirts and white tops.

JOIN US.

Ready to start your growth?

We believe in the work we do and that’s why transparency is one of our key pillars. You have full control over everything we create, and if you decide to move on, your data and accounts are yours to keep. In a digital-first world, owning and understanding what drives your business is crucial, and we’re here to ensure you have that control.